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PPC Bid Management: Setting Campaign Goals and Getting Results

PPC Bid Management: Setting Campaign Goals and Getting Results

by Lydia Macy Steele | Jun 8, 2022

Digital marketing is arguably the most popular promotional method. Global digital advertising spending amounted to $521 billion in 2021 and is projected to reach $876 billion by 2026. One of the methods used in digital marketing is pay-per-click (PPC) advertising....

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