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How to Write an Advertisement

How to Write an Advertisement

Advertising is one of the most crucial aspects of growing a business, whether it’s to gain more website traffic or boost sales. The core ingredient of offline or online marketing is an advert copy, which is content used to promote products and services. That is why it...

What Is Outreach Marketing?

What Is Outreach Marketing?

There are many ways to boost your digital marketing strategies. One of which is by conducting outreach marketing. Apart from helping you get a broader network, outreach marketing also allows you to reach a wider audience. However, what is outreach marketing actually?...

Organic Marketing: What Is It and How Do You Get Started?

Organic Marketing: What Is It and How Do You Get Started?

Without spending more on paid ads, you can still reach your marketing goal and boost high-quality web traffic with organic marketing. This article will cover the definition of organic marketing, its difference compared to the paid strategies, how you can use organic...

The 7 Core Functions of Marketing You Need To Know

The 7 Core Functions of Marketing You Need To Know

Regardless of the broad definition, marketing consists of 7 functions of marketing. They help understand the true purpose of marketing — which helps to create better business strategies. Let’s break down what these functions of marketing are and what you gain from...

The Ultimate Guide To Effectively Conduct Product Research

The Ultimate Guide To Effectively Conduct Product Research

If you’re planning to start your own Amazon online store, the first thing you need is to conduct product research. Doing so will help you discover a product idea that sells well on the market and how to market it properly. You can also read our article about why it is...

The Ultimate Guide To Creating an Effective B2B Social Media Strategy

The Ultimate Guide To Creating an Effective B2B Social Media Strategy

Many people seem to believe that social media channels are only effective for ad campaigns that target consumers. However, B2B marketers can benefit from finely-crafted social media campaigns as well. Research conducted by the Content Marketing Institute shows that...

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